2012 & 2013 • Σ80 official website by myself and Vasilis Markosian.
Σ80 —pronounced "sigma 80"— is a spray paint series for graffiti artists and a subsidiary brand of Cosmos Lac. It consists of A Acrylic Enamel & B Alkyd Enamel. Σ80 is the result of a rebranding process of Sabotaz 80, which was introduced in 2005 as a single line product.
The core idea of the official website was a relatively simple one. "Let's create a website for the customers of Cosmos Lac's clients", meaning the end users. We wanted to create a neutral platform with the right infrastructures in order to host the wide range of content, reaching the end user through the official Σ80 website & through the Σ80 Stories blog.
Besides taking into account what end users & potential end users already like & use, we saw this as an opportunity to incorporate elements of what end users could be liking & using in the near future.